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PRODEXPO-2017 – Great Success of The Resource Group of Companies 10.02.2017

PRODEXPO-2017 – Great Success of The Resource Group of Companies

More than 2,000 exhibitors from 67 countries took part in the largest in Russia and Eastern Europe exhibition PRODEXPO-2017. The event took place in the Central Exhibition Complex Expocenter from February 6 to 10. It was supported by the Ministry of Agriculture of the Russian Federation and was held under the patronage of the Chamber of Commerce of the Russian Federation

The Resource Group of Companies’ presentation stands were placed in 2 product sectors of the exhibition. Food products traded as Blagoyar™ and Blagoyar Zolotoy™ were presented in the pavilion Meat and Meat Products, Cooked Meats, Poultry, Eggs. Halal products An-Noor™ were presented in the pavilion Halal.

Business program of the exhibition was really eventful. Renat Shigapov, deputy CEO of the Trading Company Resurs-Yug, took part at the opening ceremony of the exhibition of certified Halal products, which was organized for the first time at PRODEXPO by the Halal Center of Moscow. In his speech he noted the productive cooperation between the Resource Group and the Halal Center in matters of products’ certification and export accreditation.

On February 6th  our managers have attended the session of the Russian Export Center dedicated to the support tools of Russian exporters. The discussion of these issues continued during the round table organized by the Resource Group of Companies on the next day. The participants of the discussion became representatives of the Russian Export Center as well as the largest distribution company of UAE Jebal.

On Wednesday, February 8th  the International Forum Halal, dedicated to the development of the industry Halal in Russia and abroad, took place. The participants of the event discussed the current state of and prospects for Russian exports of halal products and matters of obtaining permits for delivery in the countries of North Africa and the Middle East. The culmination of the Forum became the awarding of winners of the Best of Halal Products at PRODEXPO-2017. Our company has won the silver medal for the best product Halal frozen chicken breast fillet An-Noor™ and the gold medal for the best product Halal frozen whole chicken without neck and giblets An-Noor™. In addition, the Resource Group of Companies was awarded the honorary title The Best Halal Exporting Company.

On the same day our stand in the sector Halal was visited by the Ambassador of Sudan to Russia Nadir Yousif Babiker and the Ambassador of Afghanistan Abdul Qayum Kuchai, as well as official representatives of Syria and Bahrain. The distinguished guests emphasized modern and oriental style of packaging, wide range and excellent quality of the products An-Noor™, which have been demonstrated at the stand.  

Two more awards made the conclusion of the Resource Group of Companies’ work at the PRODEXPO-2017 really worthy. On the February 9th following the results of the contest Innovative product our company has won the silver medal for the wings in the oven bag Blagoyar Zolotoy™ (category Innovation in convenience of consumption, innovation in packaging), and the gold medal for the whole chicken Blagoyar Zolotoy™ (category Innovation in technology, innovation in packaging).

It is initially estimated that during the exhibition our stands have been visited by more than 1,500 current and potential partners. Our managers have successfully accomplished a task of matchmaking with the distributors working at the Central Federal District of Russia, which is particularly relevant in connection with the launch in 2017 of our poultry complex in the Tambov Region and the beginning of the active promotion of our products in the markets of Central Russia.